매일 공부 Day 56:
매일 공부 Day 56:
Title은 매일 공부라고 해 놓고 일주일만에 들어 오네요. Covid-19 때문에 집에 있는데, 시간 관리가 쉽지 않네요.
오늘 읽은 Article을 소개하고, 간단히 영어로 전 summary 하겠습니다.
이쓰기 연습은 부담없어 하는 그냥 free writing 이기 때문에 grammar 나 spelling, sentence structrue 에 신경 안쓰고 하는 것이니...
Article 을 꼭 읽으시고, 제가 쓰는 건 단지 쓰기 연습이니까요.
https://hbr.org/2020/07/avoid-making-this-strategic-mistake-in-a-recession#comment-section
This article is about what kind of strategy that entrepreneurs can implement during the recession. Then the author
talks about two different kinds of strategies that entrepreneurs implement to survive during the recession.
The first strategy is differentiators that firms compete based on a variety of factors, such as quality of service, rather than prioritizing low prices. On the other hand, the second strategy is cost leaders that focus their strategy on reducing
costs, thus enabling them to offer the product for the lowest possible price.
The author's point is leaders need to make the right decision quickly during a time like we are facing. However, the
author emphasizes that simply reducing prices will not solve the problem because unless you are the industry's low-cost
leader, there will always be someone who can provide your goods or services at a lower price. Then the author says that the advantages that made your product or service worth more than what the cost leaders offer still apply. Also, the author mentions that most firms did survive the 2008 recession, and leaders know what kind of hard work is required to survive a crisis of this magnitude. So the point is that just cutting the price of the product is not the only answer. The leaders
need to value and develop their strength to survive during this severe hardship.